Washington, D.C. July 23, 2012 – Everybody gets it, including the broadcasters.  Yet the broadcasters are clinging to 20-year-old rules that protect them at the expense of consumers.  This summer a chorus of voices – policymakers, academics, consumers, and even broadcasters – have acknowledged that rules which permit broadcasters to pull signals from pay TV providers to get their way are anti-consumer.

Do broadcasters really think the public isn’t on to them?

As Chairman Greg Walden (R-OR) stated during his “Future of Video” hearing opening remarks, “To impose the regulations in a disparate fashion is neither technologically nor competitively neutral. This is not only unfair to the parties, it does viewers a disservice.”

ATVA encourages lawmakers to use Tuesday’s “The Cable Act at 20” Senate Commerce Committee hearing to peel back the onion on the broadcasters’ true motivation for the status quo.  The truth will have the whole room in tears.